ESPN launches ‘blogosphere’ just after anyone with any clue stops saying ‘blogosphere’

July 24th, 2008 | Posted by PostmanE

The long-circulated rumors that ESPN would be launching a series of bloggers — and by bloggers, they mean former newspaper beat reporters with little experience blogging — are officially true today: ESPN has launched “Our Blogosphere,” which I’m pretty sure is just today’s headline, and not the name of the community, but man would it be funny if it actually was because no one who hates cringing really even uses that term anymore.

Anyway, welcome, ESPN. I anxiously await the reportage from your controlled storm of roboto-bloggers. Leachin’ ain’t easy, son.